KEYSTONE FOODS PRESENTS THE NEW CORPORATE IDENTITY

It was presented worldwide on Friday, April 8, the new corporate identity of Keystone Foods, north-American company with global operation of Marfrig Group. The new brand brings a new motto, a slogan that reflects the quality in food production and global distribution of the division: "Expect Excellence."

The words of the Division CEO, Jerry Dean, summarizes the spirit of the new brand and identity . "Each of us hold the promise to support our clients with commitment, dedication and excellence in everything we do".

The new logo is the trademark symbol of Keystone Foods in the world. It stamps the official website of the company (www.keystonefoods.com) and will soon be on signatures, business cards, presentations, marketing materials, products and many others together with Marfrig Group logo.

The Keystone Foods operates 54 plants in North America, Europe, Middle East, Asia, Australia and New Zealand and serves approximately 28.000 restaurants worldwide. There are almost 13.000 employees who produce annually 1.8 billion pounds of industrialized poultry products and 420 million pounds of beef products.

The modernization process and marks Marfrig keeps the company on the path of global growth and recognition of our customers around the world.